This Ad Campaign Made Me a Believer. There Really Is Only Two Kinds of People in the World.

When you think about it, most choices in life consist of 2 variables. Tea or coffee? white or whole wheat? iPhone or Android?

Zomato allows users to search for restaurants in their city via their website and smartphone app. They launched some interesting graphics showcasing how most people and the choices they make can be classified as one of two things.

There are two kinds of people in this world…

H/t: Everything with a Twist

After reviewing these graphics, the creative types at Zomato make a pretty good argument about the world having only two kinds of people.

What type of person are you? Please share these interesting facts with your friends and family.