Pokémon Go launched in early July 2016 and its popularity is not slowing down. With nearly $200 million in revenue, the app has broken all sales records. Small businesses are learning to embrace this phenomenon and help boost their businesses.
One ice cream shop owner in Anacortes, Washington, had to close his business earlier this year. Gary Dear, owner of Mad Hatter’s Ice Cream in Anacortes, Washington had to close his shop due to poor sales and because of an illness, he suffered from his time serving in the navy. When Dear felt better, he decided to reopen his ice cream shop and give it one more chance. According to King 5, he noticed Pokémon Go players catching Pokemon around his shop and stopping by for ice cream and the numbers kept increasing every single day.
Pokémon Go players save Washington’s Mad Hatter’s Ice Cream Shop by supporting his business…
H/t: King 5
Pokémon Go offers a unique marketing opportunity for small businesses and the business owners that take advantage of this opportunity will reap the rewards. Please share how Pokémon Go players saved the Mad Hatter’s Ice Cream Shop with your friends and family.
